How to write a great AngeLink story ✏️
Your AngeLink story should summarize your cause in a heartfelt, engaging way. Use four to five sentence paragraphs that are short and easy to read and understand.
- If you’re raising money for yourself, your story should describe why you need the funds and how the funds raised will be used.
- If you’re raising money for someone else or an organization or a charity, your story should identify who the beneficiary is, your relation to them (if any), why you’re raising the funds and why this cause is so important to you.
- Explain your/their story and need for funds.
- Express gratitude for support and encourage others to share your fundraiser on social media.
- Break up your story with bold, underlined or highlighted captions or key words.
- Add compelling photos or videos to your story.
- Review and proofread your story for grammar and spelling.
Compelling, action-based titles boost success 🌟
Titles are one of the first things potential donors will see. Make donors compelled to notice yours by capturing their interest and using specific descriptions. Every word counts, as you have a 40 character limit.
State who the funds are for and why and how the funds will be used. Use words that are easy to read and inspire action. Also, make your title searchable by using your full name as the fundraiser and the full name of the beneficiary (if it’s not yourself) or full name of the organization you are raising money for.
For example, a young girl in your neighborhood is raising money for her college tuition and you’re creating a fundraiser on her behalf.
- Weak title: “Mia’s college tuition”
- Strong title: “Send Mia Smith to Stanford this Fall!”
As you review, assess your title for clarity and uniqueness. Is it captivating? Does it make the reader want to know more? Does it inspire action? Will others want to share it?
Make your fundraiser fundraising goal realistic ✅
Remember, you can always raise your goal at a later time. Review and research all potential costs—including medical expenses, bill amounts, transportation costs, etc. Small donor amounts between $5-$20 are generally more common than large amounts.
Eye-catching image 📸
Each fundraiser has one title image, with the option to add more photos or a short video. Use high-quality, clear, and compelling photos that feature the beneficiary of your fundraiser. Photos of the beneficiary him- or herself will perform higher than stock images.